In the news:
For Immediate Release
Gran Roberts, Publicist
October 19, 2010
ALFE Heat Treating, Inc. teams with Lassiter Advertising, Inc. to re-design and streamline its corporate website.
(Fort Wayne, Indiana) Alfe Heat Treating, Inc. is known for its industry leading and innovative heat treating services across the country. To better reflect and add greater visibility to the company and its reputation, Alfe has teamed with Lassiter Advertising, Inc. to produce a modern, more streamlined, client-friendly website. "This re-design allows existing and potential clients to more easily navigate al-fe.com, and also increases visibility of Alfe's six heat treating facilites across the country, both captive and commercial," said Ernie Lackner, Vice President of Heat Treating Operations - Charlotte & Wadsworth. "The new re-design easily pin-points each of the facilities capabilities, markets and locations in nearly every section of the website," said Lackner. While visiting the new website, clients & potential clients, are only 2-3 clicks away from the home page at any moment during their visit, plus visitors have greater access to information concerning Alfe's certifications and capabilities within the corporation. "My design crew and I sat down with Al-fe and discussed its goals and what they would like to achieve with their re-design," said Michael Lassiter, President of Lassiter Advertising, Inc. "A website is much more than just a site that looks good on your screen. It must work for you and part of doing that is by setting goals for your new design. Alfe Heat Treating, Inc. wanted a site that was easier to navigate, gave the user greater access to more information. These are only a few of the goals we helped them obtain and I am proud that we could serve them in this manner. It is always great to be associated with an industry leader like Alfe Heat Treating, Inc." said Lassiter.
Visit www.al-fe.com to view the newly re-designed website.
Lassiter Advertising Inc., a full-service design house, was founded by Michael Lassiter out of his spare bedroom more than two decades ago, and has grown to become an industry leader in industrial advertising, marketing, design, print, website design solutions, public relations and video production. Lassiter's Design Studio is staffed with award-winning designers and writers with years of experience in the advertising, marketing and design arena's. Lassiter Advertising adheres to the philosophy that "We are only as good as our last job!" Lassiter Advertising is open Monday - Friday from 8 a.m. to 5 p.m. and is located at 1352 S. Grandstaff Dr. in Auburn, Indiana. The company can be contacted by phone at 260.925.6580 or on the web at www.lassiteradv.com.
